Awarded as the best rewards & incentives software by G2 in 2025

Drive Motivation and Loyalty with Xoxoday's Plug-and-Play Rewards Marketplace

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Unlock your growth potential with the world's largest rewards marketplace

Send rewards globally, with over 10 million reward options across 30+ categories, including physical and digital gift cards, merchandise, prepaid cards, payouts, experiences, charity, travel, and more.

Largest marketplace connected to your business

$1b+

Rewards distributed

Delivering one billion rewards every year.

$80mn+

End users

Make every day rewarding with us.

55+

Countries covered

Multi-region capabilities with multi-lingual support.

10mn+

Choice of rewards

Reward catalog that spans over 55+ countries.

Push the boundaries with unparalleled flexibility

No code, API-centric

Easily get started with our no-code marketplace within minutes, or integrate it within the flow of your application using our API libraries.

Multilingual and multi-currency

Transcend geographies and deliver delight with localized offerings to a global audience in a currency and language that you prefer.

White labelled storefront

Customize the storefront with your brand aesthetics and curate the brands and products to give a delightful redemption experience for end-users.

The World’s largest Reward Marketplace

10mn+ reward options from 55+ countries across 30+ categories

Seamless plug and play integration

Automate distribution of rewards, incentives, and payouts using our low-code API infrastructure

Open up a world of redemption options with 10mn+ rewards

Plug into a pre built e-commerce solution for instant reward redemption experiences in minutes that seamlessly allow users access to the largest global reward selection via SSO or SAML

Diverse Global Reach: Access a catalog spanning over 55 countries, offering a wide range of rewards tailored to diverse cultural preferences.
Single Sign-On (SSO): Allow users to access the rewards platform with a single set of login credentials, eliminating the need for multiple logins.
Security Assertion Markup Language (SAML): Ensure secure authentication by leveraging industry-standard protocols, protecting user data and privacy.

API to build and manage a fully native rewards journey.

Unlock access to 10mn+ reward options on your platform by integrating with our Rewards API with your custom UI/UX, and checkout experience.

Easy Integration: Utilize our plug-and-play REST API library to seamlessly integrate of a diverse catalog of gift cards into your platform.
Customizable UI/UX: Modify and design the rewards redemption interface to align with your brand identity and user preferences.
99.99% Uptime Guarantee: Rely on a stable and robust platform with a guaranteed uptime of 99.99%, ensuring uninterrupted service for your rewards program.

Integration for a smooth and compelling rewards redemption experience

Offer over 1 million exciting redemption options from your platform, with an pre-built UI/UX and checkout process.

Embed within minutes as IFrames or use WebView to render in-app
Enable multi-currency and multilingual reward redemption with an ever refreshing catalog
Best suited for loyalty, Edtech, LMS and HRMS platforms

What sets Xoxoday apart as a rewards platform

Extensive reward catalog

Access over 1 million rewards in 30+ categories, redeemable in 100+ countries.

Global flexibility

Distribute rewards in multiple currencies and custom denominations, tailored to global teams.

Seamless integrations

70+ native integrations and versatile API libraries for effortless implementation.

Customizable experience

White-label capabilities for a personalized and seamless user journey.

Comprehensive features to power your reward and gifting needs

Tailor your rewarding experience for customers, partners and employees and gratify them instantly

AI based Campaigns

Deliver personalized and targeted reward experiences to boost engagement and conversions

AI powered Personalization

Customize campaign design and content using generative AI and deliver through multiple channels

Reporting & Analytics

Track reward status and customize reports to identify & analyse KPIs to make informed decisions for your business.

AI-Driven Workflows

Simplify the creation of complex workflows through intuitive rule-based prompts and improve operational efficiency

Flexible Denominations

Streamline reward distribution and redemption with flexible denominations that you can configure based on your use case

Safe and Secure

Enterprise-grade platform that can be easily deployed and adheres to industry regulations, standards and compliance.

5000+ customers globally use Plum to fuel growth

"Very responsive with 100% uptime"

Thanks to Plum, we can now automate the incentive procurement and distribution, thus saving high costs and time. The overall online respondent experience has also been excellent.

Ravi Gour - Regional Panel Leader (Asia-Pacific), Nielsen

"The platform is self served, quick to set up, easy to use"

The value addition came in with the ability to create landing pages that triggered to show localized rewards, which helped our business in driving engagement. I also appreciate the excellent reward redemption support that you guys provided.

Sandeep John - Head of field marketing, SE Asia, Freshworks

“A Superpower for growth marketers”

Plum is that superpower that every growth marketer can do so much with! Plum has been a great value addition to Xero. We achieved a 20% growth year on year and it’s a brilliant performance for us.

Matt Wale - Head of Growth Marketing, Xero

"Increased rewarding efficiency - 52% of employees"

Our employees really like the Plum rewarding process. The customer service that they offer is exceptional and commendable. That was the most important criteria for us to decide on them.

Human Resource Business Partner, H&M

"100% customer resolutions within SLAs"

Plum has an edge over the other aggregators and the brands because of meagre number of options they provide for redemption. The rewards dashboards method of rewarding is a drastically quicker and smarter way to implement rewarding strategies.

Biju Samuel, Capgemini

Enterprise grade platform that is fully secure and designed to scale

Data protection is of utmost importance at Xoxoday, and we are committed to providing a safe, secure, and compliant loyalty ecosystem for businesses.

Frequently asked questions

What is the Xoxoday Rewards Marketplace?

The Rewards Marketplace offers a broad selection of rewards, including gift cards, experiences, and merchandise, which businesses can use to incentivize employees, customers, and partners.

What types of rewards are available in the marketplace?

The marketplace includes gift cards, travel experiences, electronics, and more, covering global and regional preferences.

Can I manage rewards for multiple recipients?

Yes, the platform allows businesses to manage bulk reward distribution for a variety of recipients simultaneously.